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Marketing, Management & Leadership case studies
Presentations
Allianz Global Investors
Risk Management

Leadership in Coaching
Why leadership is important in coaching
Case Studies
Blue Mountain Resorts
The service quality journey


More Case Study Solutions Coming Soon
from the Strategic Management 10th edition
Fred David book

Telecommunications
1. Verizon Communications, Inc. - 2004
2. Nextel Communications, Inc. - 2004

Airlines
3. Southwest Airlines Co. - 2004
4. AMR Inc. - 2004

Internet Companies
5. E*Trade Financial, Corp. - 2004
6. eBay Inc. - 2004
7. Amazon.com, Inc. - 2004

Retailers
8. The Kroger Company - 2003
9. Limited Brands - 2004
10. Wal-Mart Stores, Inc. - 2004
11. Target Corporation - 2003

Entertainment
12. Mandalay Resort Group - 2004
13. Royal Carribean Cruises Ltd. - 2004

Small For-Profit Business
14. The Quarry, Inc., Indoor Climbing Center - 2004
15. First Reliance Bank - 2003
16. Bridal Gallery - 2003
17. Champions Hydro-Lawn, Inc. - 2003

Nonprofit Organizations
18. The Audubon Nature Institute - 2003
19. Central United Methodist Church - 2004
20. The United States Postal Service - 2004
21. American Red Cross - 2004
22. The Classic Car Club of America - 2004
23. Utah Valley State College - 2004

Transportation
24. Harley-Davidson, Inc. - 2004
25. Winnebago Industries - 2004

Cosmetics
26. Avon Products, Inc. - 2004
27. Revlon, Inc. - 2004

Food and Beverage
28. Pilgrim's Pride Corporation - 2004
29. Anheuser-Busch Corporation, Inc. - 2004

Aerospace
30. Boeing - 2004
31. Lockheed Martin Corporation - 2004

Computers
32. Apple Computer, Inc. - 2004
33. Gateway, Inc. - 2004

Medical
34. Stryker Corporation - 2004
35. Biomet, Inc. - 2004

Sporting Goods
36. Nike - 2004
37. Reebok International, Ltd. (RBK) - 2004
38. Calloway Gold Company - 2004

Tobacco
39. UST Inc. - 2004
40. R.J. Reynolds Tobacco Company - 2004
More Case Study Solutions Coming Soon
from Strategic Management and Competitive
Advantage book

Part 1 Cases
Case 1-1: Roadway Express, Inc.
Case 1-2: Michelin and the Global Tire Industry in 1999
Case 1-3: Apple's iTunes Changing the Face of Online Music
Retailing
Case 1-4: Wal-Mart Stores, Inc.
Case 1-5: Harlequin Enterprises: The Mira Decision


Part 2 Cases
Case 2-1: The British Motorcycle Industry at a Crossroads
Case 2-2: JetBlue Airways: Neeleman's Future Bet
Case 2-3: The Levi's Personal Pair Proposal
Case 2-4: Kodak: Betting on Digital Imaging
Case 2-5: Nike, Inc. 1998


Part 3 Cases
Case 3-1: eBay: To Drop-Off or Not?
Case 3-2: Nucleon, Inc.
Case 3-3: Saatchi & Saatchi (A): Pioneers of Globalization in
Advertising
Case 3-4: Extending the "easy" Business Model: What Should
easyGroup Do Next?
Case 3-5: LEGO (A)
Case 3-6: LVMH: Managing the Multi-Brand Conglomerate
Case 3-7: Swissair and the Qualiflyer Alliance
Case 3-8: Ben & Jerry's - Japan
Case 3-9: The Tale of Eloise and Aberlard or Tough Love for
HP-Compaq
Case 3-10: Newell Company: The Rubbermaid Opportunity
Case 3-11: Cooper Industries' Corporate Strategy (A)